Portfolio | Audrey Webster

Monarch Money

Monarch offers a SaaS tool that supports individuals and couples in money management. The articles I wrote are direct and punchy.

I spoke with industry SMEs to gather professional opinions and ensure I provided accurate and useful guidance throughout each piece.

BetterUp

BetterUp is a career and life coaching platform that pairs professional coaches with individuals looking to accomplish their goals.

I researched and wrote on topics that ranged from mental health to career growth. Each article captured the brand's compassionate and knowledgeable tone, featuring tangible steps anyone can take.

Omniscient Digital

As an in-house writer for Omniscient, I created content for clients as well as Omniscient. My writing from Omni ranged from blog posts to the newsletter (Field Notes).

Paytronix

Paytronix is a guest enablement platform focused on the bar and restaurant industry.

I wrote "how-to" articles, guides, and informational pieces geared toward busy restaurant owners, marketing teams, and new restaurants leadership looking to boost guest loyalty.

Guru

Guru is a knowledge management B2B SaaS tool aimed at working professionals. I was a content strategist at Guru who collaborated with both the content and product marketing teams.

I was primarily responsible for product writing. I covered new feature releases, email campaigns, product landing pages, and how-to articles inspired by customer inquiries.

BeFunky

BeFunky is a graphic design SaaS tool. The majority of the articles I wrote were in-depth how-to pieces that included screenshots, precise instructions, and example use cases.

The World Was Here First

The World Was Here First is a travel blog. I wrote travel guides based on my experiences in places I've been.

Mad Fish Digital

Mad Fish Digital is a local marketing agency that I worked with to create product features and how-to articles. I would also write the occasional customer spotlight.